NetEnt becomes regulated Canada online casino supplier.
NetEnt, one of the oldest and most respected developers of digital gambling content the world over, has finally gotten its foot all the way into the Canadian door. This week, NetEnt’s most famous online slots went live at British Columbia Lottery Corp‘s PlayNow Casino.
The launch of NetEnt online casino products follows a previous agreement with International Game Technology. IGT has been a long-time supplier of interactive content for BCLC. NetEnt partnered with IGT, agreeing to integrate its most popular content on PlayNow’s existing IGT Connect platform.
“Launching our games to players in British Columbia is an important milestone for us in our expansion in North America,” comments NetEnt CEO Therese Hillman. “Entering regulated markets is a vital part of our strategy going forward, especially within the WLA segment. I am sure that our exciting games will be much appreciated by BCLC’s players.”
NetEnt Games Now Live at Canada Online Casino
The Swedish digital entertainment group has been delivering fan-favorite casino games for the online realm for more than two decades. In all those years, they’ve created some of the most famous online slot machines on the market.
By far the most popular game ever to come from the creative minds of NetEnt’s crew is Gonzo’s Quest: The Search for Eldorado. It was originally released in 2013, and instantly rose to the top of the fan-base totem pole. To this day, it gets front page indexing on almost every NetEnt powered online casino. And at the moment, it’s in the #1 spot on the BCLC Canada casino games menu.
Helping maintain such a strong position for the game was NetEnt’s recent decision to remaster Gonzo’s Quest. Not only are the graphics more crystal clear than ever, the game is now fully optimized for virtual reality (VR) game play.
Gonzo’s Quest Online Slots at Canada Online Casinos
This isn’t the first time Canadians have been able to experience the exquisite graphics and innovative features that have made Gonzo’s Quest so popular over the last five years. NetEnt powers a number of online casinos that have been accepting Canadian players since the dawn of the millennium. However, this is the first time the game has been presented by a provincially-regulated gambling website.
The great thing about Canada, compared to so many other regional iGaming markets, is that players have virtually unlimited choices. In BC, players can access PlayNow, enjoying a respectable number of online casino games, bingo games, and poker games. They can also participate in the provincial lottery and place parlay bets on sporting events.
Residents who want a little more out of their iGaming experience can visit internationally regulated Canada online casinos, such as LeoVegas and Royal Vegas, where a much larger variety of online casino games are available. They can be choosy about their online poker and sports betting sites, too. Canadian law prevents PlayNow from providing single-event sports bets, but international websites are under no such restrictions—nor are the Canadian gamblers who access them.
As for casino gaming fans, I do believe the integration of NetEnt into BCLC’s IGT Connect platform will attract more interest from local players. However, I don’t know if the addition of Gonzo’s Quest—as fascinating as it is—will be enough to hold their attention, when there are so many other gaming options out there.